Юлиана П.

ФрілансериЮлиана Пахомова

Україна Київ, Україна
1 рік тому
Вільний для роботи Вільний для роботи
на сервісі 1 рік

Спеціалізація

Просування у соціальних мережах (SMM) 1
1222 місце з 1969
Маркетингові дослідження
342 місце з 907
Позиція в загальному рейтингу 79
  51327 місце з 228571

Резюме

MARKETING, SMM, PR


Social media manager

Startup Ukraine (оct 2015 – apr 2016)

SelfmadeWoman / (Moss Trend / Presentable – present)
- Development and implementation SMM strategy
- Create and populate the text and visual content threw social media
- Launch extensive targeting advertising
- Organization and control of effective communication with guests in social networks, including work with negative feedback
- Work with opinion leaders and partners
- Marketing analysis, reports
https://www.facebook.com/selfmadewomancommunity/ - amount of subscribers per month increased in 2 times

Startup Ukraine / Business Breakfast / Kyivworking / Business Camp
- Creating and promoting events
- Coordination of designer and content manager
- Partnership
- Report
https://www.facebook.com/startupukrainecenter/
https://www.facebook.com/Biz.Breakfast/


Brand Manager 

Sister's beauty box (оct 2014 – aug 2015)

- Marketing strategy
- Budgeting
- Partnerships
- Competitor analysis
- Monitoring market trend
- Organising events, photo shoots
- Maintaining the timing of activities
- Techinical spec for website
- Control SMM
- Reports for partners
Sister's beauty box
http://sistersbox.com.ua/


Junior brand-manager

Greenlife ua (feb 2014 – оct 2014)

- Analysis of primary and secondary marketing information
- Preparation of reports and presentations on sales and marketing activities
- The reduction and analysis of price cut
- Submission and approval of print layouts packaging and POS-materials
- Schedule of promotional activities
- BTL activities (control and analysis)


Junior PR Manager

Saatchi & Saatchi (оct 2013 – feb 2014)

- Distributing press releases of each beauty product of P&G to targeted media
- Correction and approval press release before publication
- Analysing media coverage
- Reports
- Take a part in organisation of events


P&G
beauty, kids care products

Guest editor, assistant of producer, coordinator

TV (may 2012 – оct 2013)

- Organization, planning and coordination of the shooting process (tv shows, live broadcast)
- Find locations and obtaining permits for shooting (malls, retail, restaurants and other)
- Logistics crew movements (transport order (Channel/Contractors))
- Scheduling shooting
- Communication between all participants in the shooting process
- Providing the crew with the necessary resources ;
- Accreditation crew for events
- Organization of large-scale castings for new projects, search and invitation heroes, stars
- Resolution of unforeseen situations


ZOOM - Hitaha, Extrime, Digest News,
Pixel - Аbetka, Zariadka
K1 - "Taemny Kuhar ", "Shopping Monsters "
STB - "Parallel World"


Project manager

"Mix Art" (advertising agency) (sept 2011 – march 2012)

- Branding outlets in regions of Ukraine
- Search for contractors

- Control over the execution of time and quality of work

Sanofi


Assistant of project manager, assistant of CEO

“MA UKRAINE” Draftfcb (advertising agency) (oct 2010 – jul 2011)

BTL projects
- negotiating with partners and contractors in the project (travel agencies, retail, rail way)
- targeted programs , budget , timing
- selection of promotional staff
- writing guidelines for promotions , merchandisers
Stand in for the traffic manager
- processing requests from the client department and divide among employees of creative department
- control over the timing and quality of work

Beiersdorf


Assistant of marketing director

FTS Ukraine (IT) (jun 2008 – dec 2008)

- Organization of Direct-mail
- Maintaining and updating customer base
- Share news in the media
- Cooperation with advertising agencies
- Monitoring and analysis of competitors


Education

2015 – 2015

Startup Ukraine
http://startyourbusiness.com.ua/

2005 – 2010

Kiev Institute for the Humanities

Master's degree, Marketing
2000 – 2005

English centre "Lingvo"


Community

AIESEC

Interests

Sport, fashion, digital promotion, photo, graphic design, startups, branding, gadgets

Навички та вміння

Портфоліо

200 $SelfmadeWoman Community

Просування у соціальних мережах (SMM) Просування у соціальних мережах (SMM)


- Разработка и внедрение стратегии #SMM
- Создание и наполнение текста и визуального контента (рубрикации, дизайн картинок, уникальный фотоконтент, рерайтинг)
- Запуск таргет рекламы
- Организация и контроль эффективной коммуникации с гостями в социальных сетях, включая работу с отрицательной обратной связью
- Работа с лидерами мнений и партнерами (кросспостинг, конкурсы)
- Маркетинговый анализ, отчеты
- Создание ивентов
- Создание новой колонки в блоге "Как это делают девочки"



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